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Evaluation and Analysis of Sichuan Province's Tourism Industry Contribution to Economic Development

Time: 2015-05-08 13:45 Source: Internet Author: admin Hits: 1321 times
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Innovative Exploration of the Methodology for Measuring and Calculating the Comprehensive Contribution of the Tourism Industry with Chinese Characteristics

——Evaluation and Analysis of Sichuan Province's Tourism Industry Contribution to Economic Development

Editor's note:

Tourism has important strategic significance for China's overall economic and social development. As a comprehensive industry, the tourism industry has made significant contributions to the promotion of economic improvement, efficiency improvement, and the improvement of people's livelihood, and its important strategic position in the national economic and social development has become more prominent. But because tourism is an industry with blurred borders, it has been a worldwide problem how to measure the specific contribution of tourism to economic and social development for a long time.

Recently, the Key Laboratory of Statistical Information Technology and Data Mining of the National Bureau of Statistics of China, based on the Sichuan Province Bureau of Statistics' 2014 Annual Gross Regional Product Report and other data, Sichuan Tourism Bureau's related tourism industry statistics, and the National Bureau of Statistics Sichuan Investigation Team The survey data and other studies were conducted, and the contribution rate analysis method was used to measure the contribution and pull points of Sichuan's tourism industry to P and the added value of primary, secondary, and service industries. The industry contributes to and contributes to the province's taxation, investment, employment and farmers' income. This method is of great reference and value for measuring the contribution of tourism to economic development in China, especially at the provincial and municipal levels. For breakthroughs in tourism statistics, we can consider integrating innovation at the provincial and municipal levels.

□ Shi Peihua

The author has three overall evaluations of the "Sichuan Province's Tourism Industry Contribution to Economic Development Analysis (2014)" completed by the National Laboratory of Statistics and Information Technology and Data Mining: The first is to explore a set of innovative and feasible measurement methods The second is to design and measure the most comprehensive and systematic index system to date; the third is to make the measurement results scientific and credible. This research fully reflects the contribution of tourism to economic development and has application and promotion value. This will be used as a pilot case for comprehensive innovation in tourism statistics.

I. Evaluation of measurement methods

The research mainly has three contributions in terms of methods: (1) Hierarchical measurement, which divides the contribution of tourism into direct and indirect contributions, and measures the contribution of tourism more comprehensively, comprehensively, and clearly. (2) The contribution rate analysis method is used to measure the tourism industry by measuring the contribution and pulling points. (3) The "classified measurement algorithm" can be used for different measurement indicators.

Tourism is an industry group with blurred borders and even a sector. The contribution of tourism to economic and social development permeates all aspects, and it is impossible to directly calculate relevant data from the national economic accounting statistical system. It is worldwide to measure the contribution of tourism to economic and social development problem.

Tourism Satellite Account is a method system for measuring the economic impact of tourism industry that has been recognized and promoted by the international organizations such as the United Nations and the World Tourism Organization. It is considered as a new, authoritative and effective measurement tool. standard. At present, tourism is the first department in China to use the satellite account of the national economy, that is, the tourism satellite account, to account for added value. In 2006, the National Tourism Administration and the National Bureau of Statistics of the People's Republic of China carried out the compilation of tourism satellite accounts. Using the 2004 economic census data and supplementary survey data, it obtained the measurement results of the tourism industry's added value in 2004 and the contribution coefficient of tourism to other industries. Xiamen, Qinhuangdao, Guilin, Jiangsu, Zhejiang, Guangdong, Guizhou and other places have also launched pilot tourism satellite accounts. However, tourism satellite accounts have limitations, and their application and promotion are more difficult. New methods and paths that are simple and operable are urgently needed to be explored. The compilation of tourism satellite accounts depends on input-output tables, economic census data, and more detailed sample surveys and typical survey data. The preparation is difficult, the cycle is long, and the inputs are large. The input-output table and economic census are only conducted once every five years. Therefore, it is basically impossible to compile a tourism satellite account every year. If this method is adopted, it is difficult to meet the timely and dynamic measurement requirements. Judging from the practical experience of compiling tourism satellite accounts in the country and several places, none of them has formed the dynamics of forming annual calculation reports every year. In addition, most of the calculations are tourism added value, its proportion in P, and employment contribution of tourism, etc., and it fails to form data that comprehensively reflects the comprehensive tourism contribution.

The Key Laboratory of Statistical Information Technology and Data Mining of the National Bureau of Statistics of China is based on data from the Sichuan Bureau of Statistics, “2014 Annual Gross Regional Product Report”, related tourism statistics from the Sichuan Tourism Bureau, and special survey data from the Sichuan Bureau of the National Bureau of Statistics. And other research, using the contribution rate analysis method, the industry of Sichuan P is divided into the primary industry, the secondary industry, tourism and the tertiary industry other than tourism, and the Sichuan tourism industry The contribution and pulling points of the added value of the industry and service industries, and the "classification algorithm" is used to analyze the contribution and pulling effect of Sichuan tourism on Sichuan's taxation, investment, employment and farmers' income. This is a useful exploration and practical method, which has promotion value. This method is both in line with Chinese characteristics and international dialogue, and in line with industrial characteristics and docking with the national economic accounting system. It is relatively simple, feasible, and relatively scientifically credible.

In order to carry out the measurement of the contribution of the development of the tourism industry to economic development, the author went to Sichuan Tourism Bureau and Chengdu Institute of Information Engineering (Key Laboratory of Statistical Information Technology and Data Mining of the National Bureau of Statistics) to conduct surveys and discussions, and jointly discussed the measurement indicators, The calculation method and data source have reached a consensus with the indicator method system that we plan to measure at the national level. The author believes that the research mainly has three contributions in terms of methods: (1) Hierarchical measurement, which divides the contribution of tourism into direct and indirect contributions, and measures the contribution of tourism more comprehensively, comprehensively, and clearly. (2) The contribution rate analysis method is used to measure the contribution of the tourism industry by measuring the contribution and pulling points, so that it does not need to rely too much on detailed economic census data and input-output table data, which is relatively simple and feasible. (3) The "classified measurement algorithm" can be used for different measurement indicators. The advantage of a tourism satellite account is that various indicators can be measured under a system framework, but it is difficult to operate. The traditional and conventional statistical and accounting methods are not applicable to the tourism industry with strong comprehensiveness and blurred industry boundaries, and it is difficult to reflect the comprehensive contribution of the tourism industry in a timely manner. It is necessary to explore such a comprehensive integration method of "structure analysis, classification calculation, data integration, sampling survey, typical coefficient".

This method is of great value for reference in measuring the contribution of China's tourism industry to economic development, especially for the provincial and municipal levels. This approach can also be used at the national level, but it will be more difficult to obtain corresponding data at the national level. As a breakthrough point in tourism statistics, we can consider integrating innovation at the provincial and municipal levels.

Evaluation of calculation results

From the surface of the data, the calculation results of this report seem to be a bit "fake". It seems to be much higher than the calculation results of the original country and several provinces and cities when compiling a tourism satellite account, or more than many people expected. But the author believes that the results are credible and reasonable. The author believes that, for many years, the measurement of our contribution to the tourism industry has been generally small.

The National Tourism Administration's Key Laboratory of Statistical Information Technology and Data Mining (Chengdu University of Information Technology) measures the contribution of Sichuan's tourism industry to economic development. The measured index system and results should be said to be the most comprehensive and systematic in all areas. The tourism satellite accounts compiled by several provinces and cities mainly measure the added value of tourism and its proportion of P and employment. This report also formed contributions to the primary, secondary, and tertiary industries, and increased investment, taxation, and farmers' income. And other index data, as well as the contribution rate and pull points.

On the surface of the data, the calculation results of this report seem to be a bit "fake", which seems to be much higher than that calculated when the original country and a few provinces and cities compile tourism satellite accounts, or more than many people expected. However, the author believes that the results are credible and reasonable. The author believes that, for many years, the measurement of our contribution to the tourism industry has been generally small.

——Estimation shows that Sichuan Province ’s tourism industry ’s contribution to P has exceeded 10% in the past two years. In 2014, Sichuan ’s tourism industry ’s contribution to P in the province increased from 11.09% in 2013 to 15.14%, an increase of 4.05 percentage points. At the same time, in the case of the slowdown in the growth rate of P in the province, the pull points of tourism for P increased by 0.06 percentage points in 2014 compared to 2013. In 2014, Sichuan ’s tourism industry contributed 270.106 billion yuan, accounting for 9.47% of the province ’s regional GDP. The result of the national tourism satellite account calculation is 4.05%. The compilation of tourism satellite accounts in several provinces is basically below 8%. Why is Sichuan Province so much higher? The author believes that this data is reasonable and credible. The reason why it is much higher requires in-depth analysis and understanding of several reasons: (1) The Sichuan report measures the complete or comprehensive contribution of the tourism industry, including indirect and induced drivers, which is itself more direct than tourism measured by the tourism satellite account. The added value must be large. (2) The national conditions of large countries with great mobility in China, based on internationally defined concepts and statistical standards, will make China's tourism industry play a much higher role than other countries. The large world of China's population mobility is rare, and the uneven distribution of resources such as employment, medical care, and education has exacerbated the spatial mobility of the Chinese population. Chinese traditional culture (visiting relatives and returning home, etc.) has increased spatial mobility. We have not paid enough attention to this feature for a long time, which has led to statistical underestimation of tourism compared with international standards. In 2013, the number of passenger transports issued by the national transportation department was 21.22 billion, of which 21.06 billion were passenger iron (of which the national iron passenger traffic was 20.754138 million, the local iron passenger traffic was 6.874 million, and the joint venture iron passenger traffic was 23.36579 million. ), 235 million passengers were transported by water, and 354 million passengers were transported by civil aviation. In fact, the lack of connection between existing tourist and passenger data is seriously underestimated. At present, the total number of domestic and inbound tourists in 2013 only accounted for 15.6% of the passenger traffic in the transportation sector. Even if the number of outbound tourists was added, it only accounted for 16.1%, which was obviously too small. Even considering that domestic tourists, inbound tourists, and outbound tourists may change transports multiple times, the proportion is still unreasonable. At least half of the passengers are still excluded from tourists. (3) China's industrial structure is complex, and tourism and related industries are rich in business formats. In particular, rural tourism, business tourism, shopping, tourism supplies and equipment have developed rapidly. Although these are included in the statistics, there are many missing items in the actual statistics. Public services and education for tourism management should also be included in the calculation. (4) In the past 10 years, China ’s industrial structure has undergone tremendous changes. The value-added of the service industry as a proportion of P has increased greatly. The proportion of the tourism industry in the service industry has also continued to increase. Many years ago. (5) Sichuan Province has rich tourism resources, a large population, a rich leisure atmosphere, strong consumption, and prominent tourism industry advantages, which also make Sichuan's tourism contribution to economic development higher than that of other provinces. According to the 2008 Tourism Satellite Account: Methodology and Framework of the United Nations World Tourism Organization, tourists engaged in tourism activities need to be distinguished from two basic aspects: one is to leave the usual life and work to visit other areas; the other Is not seeking paid employment and work in the place you are visiting. In China, leaving the place of residence to work in a different place is a large-scale and common phenomenon. Those urban and rural residents who work in different places, as long as they stay (or expect to stay) continuously for six months or more at the place where they work, will automatically become permanent residents (whether or not they have a household registration) at the place of work. The area where they work and live has become the habit of these residents who work and live in other places. When they return to their original place of residence, visit relatives or friends, or engage in other activities that do not receive remuneration, as long as the time does not exceed six months, their trips are all tourism activities as defined by the World Tourism Organization. In addition, according to the United Nations World Tourism Organization's 2008 Tourism Satellite Account: Approaches and Frameworks, the purpose of tourism is divided into two broad categories: one broad category is tourism for personal purposes. In this type of tourism, vacations, leisure, sightseeing, excursions, etc. are only one of the tourist purposes. In addition, it also includes trips for visiting relatives and friends, education and training, health and medical, and teaching / pillaring. The second category is travel that occurs for business, business, or other professional purposes. Domestic tourism surveyed and measured by the tourism department is obviously limited in scope to personal vacations, leisure, sightseeing, and excursions, while neglecting tourism for other personal purposes and public and business travel. The deviation in understanding of the usual and tourist purposes is the basic reason for the inconsistency between domestic tourist numbers and passenger traffic. The number of domestic tourists counted by the National Tourism Administration (3.262 billion person-times) is similar to the "pure" caliber tourism (that is, pure vacation, leisure, sightseeing, and excursion). Using the resident population of 730 million and 630 million in the urban and rural areas of that year as denominators, the average number of tourist trips per person per year for urban residents was 2.99, and the average number of tourist trips per person for rural residents was 1.71 per year. Therefore, the data from the tourism sector has reflected the situation of urban and rural residents traveling many times during the year. In addition, since most domestic tourism in China takes relatively single means of transportation, considering the round-trip and connection conditions, the number of domestic tourists (3.262 billion person-times) is multiplied by 3 (one each for round-trip, some residents may need to transfer, on average, according to 1 time), you can get the data of passenger caliber. The formula is: 3.262 billion person-times × 3 = 9.786 billion person-times, which is then deducted from the 21.22 billion person-times of passenger traffic in 2013. Calculate the number of inbound and outbound tourists and migrant workers, as well as individual and public and business tourists other than vacation, leisure, sightseeing, and sightseeing. The formula is: 21.23 billion people-336 million people-392 million people-1.31 100 million people-9.786 billion people = 10.585 billion people. Through the above calculations, the number of passenger transports formed by public and business trips and individual travels other than vacations, leisure, sightseeing and sightseeing in 2013 was 10.585 billion. Considering this part of tourists, they have to go back and forth, and some of them may use two means of transportation (or transfer halfway, with a uniform coefficient of 1.5) during one trip. The formula for converting tourist caliber is: (10.585 billion person trips / 2) /1.5=3.528 billion person-times. Of the 3.528 billion person-times, assuming that personal travel accounts for 60%, the number of individual tourists other than vacation, leisure, sightseeing, and sightseeing is about 2.117 billion, and the number of public and business travelers is 1.41 billion. Based on the above measures alone, the proportion of national tourism value added will nearly double.

——Sichuan Province has measured the contribution of the tourism industry to the added value of the primary and secondary industries, which is very valuable. The result of this calculation is more credible and reasonable. In 2014, Sichuan ’s tourism industry contributed 15.71 billion yuan in added value to the primary industry, accounting for 4.45% of the added value of the primary industry, an increase of 0.58 percentage points from 2013; Sichuan ’s tourism added value to the province ’s primary industry in 2014. The contribution rate is 16.38%, and the pull point is 0.79%. At present, whether viewed from the whole country or Sichuan, although the contribution of the tourism industry to the primary industry is not high, the development potential is very large, the development rate is very fast, and the contribution rate is also growing rapidly. Especially in Sichuan, the advantages of rural tourism development are more prominent, the potential is greater, the foundation is better, and the momentum is better. Rural tourism has become not only the main channel for increasing farmers' income, but also an important model and driving force for the development of agricultural modernization. New growth points for modern agriculture. In 2014, the added value of the secondary industry driven by Sichuan's tourism industry was 31.804 billion yuan, accounting for 2.19% of the added value of the secondary industry, an increase of 0.59 percentage points from 2013; the value added of the Sichuan tourism industry to the province's secondary industry in 2014 Mainly indirect contributions, with a contribution rate of 9.8% and a pull point of 0.76%. The contribution of tourism to the secondary industry is relatively low, and it is dominated by indirect contributions, which is in line with the characteristics of the stages of tourism development in China and Sichuan Province. At the same time that tourism development has become popular, it has also entered a stage of professional development. The demand for construction supplies such as tourism supplies, tourism commodities, tourism equipment and greening, ecological restoration, facilities construction, decoration and decoration has continued to increase, and indirect contributions have continued to increase. The contribution will become increasingly apparent.

——This report has systematically measured the contribution of the tourism industry to the tertiary industry and various sub-industries, and is the most comprehensive so far. The settlement result of this report is: in 2014, Sichuan ’s tourism industry contributed 30.86% of the province ’s tertiary industry's added value, with direct contributions primarily. In 2014, the added value of Sichuan's tourism industry was 22.259 billion yuan, accounting for 21.59% of the added value of the tertiary industry, an increase of 1.05 percentage points from 2013. I think the calculation result is more reasonable and credible. Sichuan's productive service industry and daily life service industry are both strong and large-scale. It is reasonable that tourism contributes about 30% to the province's tertiary industry. In addition to measuring the contribution of the tertiary industry, the report also includes the tourism industry driving accommodation and catering, other for-profit service industries, transportation, warehousing and postal services, wholesale and retail, real estate, public management and social organizations, and information transmission. , Computer service and software industry, financial industry and other value-added contribution rates, fully taking into account the latest trend of modern tourism integration and development, is by far the most systematic and comprehensive measurement. At the same time, the contribution of tourism to various sub-sectors of the service industry is also credible and reasonable. These proportional coefficients are positively related to the closeness of the integration of tourism and related industries. The industries closely driven by tourism include accommodation and catering, transportation, warehousing and postal services, and other for-profit services. Finance, information transmission, computer services and software industries.

——The report estimates the contribution of tourism to taxation. In 2014, the total tax revenue of Sichuan's tourism industry was 32.459 billion yuan, an increase of 6.318 billion yuan or 24.17% compared with 26.141 billion yuan in 2013; in 2013, Sichuan's tourism tax revenue accounted for 12.43% of the total provincial tax revenue of 210.35 billion yuan. In 2014, Sichuan ’s tourism tax revenue accounted for 14.04% of the province ’s total tax revenue of 231.17 billion yuan, a steady increase; in 2014, Sichuan ’s tourism tax contribution to the province ’s total tax revenue was 30.35%. Calculate the proportion of taxes close to the proportion of P's contribution. The results of the report also show that the taxation of catering, accommodation, tourism, shopping, and scenic spots ranks high, indicating that the quality of tourism consumption has also been greatly improved, which has also brought about an increase in taxation.

——The report estimates that the tourism industry is driving investment growth in various industries. In 2014, Sichuan's tourism industry contributed a total investment of 191.841 billion yuan, accounting for 12.20% of the total investment in the tertiary industry (15.727 billion yuan), an increase of 0.07 percentage points from last year (12.13%); it accounted for the total investment of the whole society (23577.50 billion yuan) 8.14%, an increase of 0.29 percentage points from last year (7.85%). The result of this calculation is in good agreement with the actual situation. Measurements show that the investment effect of tourism is significantly higher than that of the tertiary industry. The results show that the imbalance of investment in various industries driven by the tourism industry has the greatest effect on the promotion of transportation and other factors, while the investment in the culture, sports and entertainment industry is not obvious, which actually reflects the stage characteristics of China's tourism development.

——The report estimates that tourism has a significant effect on boosting employment in Sichuan and a significant effect on boosting farmers' income. The number of people employed in the tourism industry in Sichuan increased from 3.768 million in 2013 to 4.0654 million in 2014, an increase of 7.89%. Among them, the number of employed persons in the accommodation and catering industry was 2.681 million, accounting for 65.95%; the number of employed persons in the transportation, warehousing, and postal industries was 536,600, accounting for 13.20% of the employment in the tourism industry; %; The number of employees in the leasing service industry was 238,500, accounting for 5.87%; the number of employees in the culture, sports and entertainment industry was 137,700, accounting for 3.29%; the number of employees in other service industries was 186,100, accounting for 4.58%. In 2014, the per capita net income of peasant families engaged in tourism increased by 12.8% over the previous year, which was nearly 2 percentage points faster than the increase in the per capita net income of farmers in the province. In 2014, the per capita net income of farmer families engaged in tourism was 1,2075.4 yuan, an increase of 1369.5 yuan, or 12.8% over the previous year. Among them, per capita wage income was 4393.4 yuan, an increase of 12.9% year-on-year. %, Per capita tourism property net income was 737.9 yuan, an increase of 9.2%, and per capita tourism transfer net income was 93.0 yuan, an increase of 12.8%. Compared with the national tourism situation and the overall situation in Sichuan Province, the data are more reasonable.

——The above calculation results fully reflect and explain a series of new characteristics of the tourism industry described in the 515 tourism development strategy. The tourism industry has developed from a foreign affairs reception business to a people's production industry in which the entire people are widely involved in employment and entrepreneurship. Tourism has developed into a comprehensive modern industry, and the contribution of tourism to related industries has increased significantly. Tourism is a new growth point with low consumption of resources, friendly and ecological sharing; tourism is a new growth point with large consumption potential, multiple levels of consumption, and strong sustainability; tourism is a combination of consumption, investment, and export. The new growth point of the "carriage" function; the tourism industry is a new growth point with large employment capacity, diverse levels, rich types, flexible methods, and broad prospects; the tourism industry is a new growth point that drives all-round and promotes international development; the tourism industry is New growth points to enhance national happiness, improve national health, and promote social harmony; tourism is a new growth point for optimizing regional layout, coordinating urban and rural development, and promoting new-type urbanization; tourism is a new growth point to promote poverty alleviation and achieve a common well-off Growth point; tourism is a new economic and social organization and a new growth point that helps improve the efficiency of resource allocation in the entire society. Tourism is a comprehensive strength with both hardware and software.

Third, related work

We will use Sichuan as a pilot for tourism statistical accounting innovation, increase investment in the establishment of major scientific research projects for in-depth research, explore a tourism economic census, and promote the construction of a socialized and market-oriented tourism statistical monitoring network and support platform.

The research was groundbreaking and made a good exploration. However, it can also be seen that this study is preliminary, due to funding and time. This work is very technical, professional, and practical. It is also very important. The following deepening is proposed:

(1) Take Sichuan as a pilot for innovation in tourism statistical accounting. Accelerate the exploration of calculation methods for the contribution of provincial tourism to economic and social development, and study and summarize the conclusions. Relying on the good foundation of smart tourism in Sichuan Province and the favorable conditions of the Key Laboratory of Statistical Information Technology and Data Mining of the National Bureau of Statistics of Chengdu University of Information Technology, Sichuan speeded up exploration and integrated resources to take the lead in setting up the Sichuan Tourism Survey and Monitoring and Big Data Center to build Sichuan Tourism. Comprehensive economic database, promote the establishment of provinces, cities, counties and key tourist attractions (tourist companies) tourism statistical monitoring system, and promote the construction of intelligent tourism industry comprehensive statistical monitoring platform. Sichuan explores and launches a special survey on tourism economy and the formulation of relevant standards, studies and releases classification standards for tourism and related industries, classification standards for tourism and related products, classification standards for new tourism formats, etc., and revises the statistical system for tourism surveys (including the inclusion of tourism Internet companies in the statistical system, etc. ).

(2) Sichuan has increased its investment in the establishment of major scientific research projects for in-depth research. The key to the method adopted in this report and whether the data is accurate is whether the investigation and calculation of various scale factors are scientific and credible. The current research is generally scientific and credible, but due to funding and time, typical surveys and sample surveys of correlation coefficients are still insufficient. For example, the estimated proportion of tourism income to the net income of farmers is based on the data of 25 sample points of the Sichuan Tourism Survey on Increasing Farmers' Income in 2013 and 2014. The sample is relatively small. At present, there is no relevant survey data on the interdependence and interactive development of the tourism industry and the secondary industry, and the estimates are based on the relevant data in the "2007 Input and Output Table of the 142 Departments in Sichuan Province". The continuous observation of the contribution of Sichuan's tourism industry to the development of the service industry has just begun. The basis for calculation is based on the "Sichuan Province Tourism Statistics Fact Sheet" and 2013-2014 service industry value-added (9 categories) data in Sichuan Province. The results of the Survey on the Composition of Chengdu's Tourism Revenue in 2011 and 2012, based on the breakdown of Sichuan's tourism revenue in 2013 and 2014, are divided into tourism-related value-added and tourism-added value and tourism. The added value created by industries other than the industry further uses the contribution analysis method to calculate and analyze the contribution rate and pull points of each industry to the service industry and the main tourism industry in 2014. At present, the tourism industry has not been sufficiently separated from the value-added services of various industries. Typical surveys and sample surveys are lacking, and special surveys are being carried out. Tourism employment employs a classification measurement algorithm, which is based on a sample survey of total tourism revenue and tourist consumption, and calculates the proportion of tourism expenditures in related industries. The total tourism income and the proportion of tourism costs are used to calculate the proportion of related industries. Total tourism income. Calculate the value-added rate of the relevant industries, and use the value-added ratio of the relevant industries to obtain the total income (total output) of the relevant industries. Multiplying the ratio of the total income from tourism in the relevant industry to the total income of the relevant industry by the total number of employees in the relevant industry to obtain the number of employment in the relevant industry. The sum of the employment in the various industries is the total tourism employment. Number of people. Its composition classification is determined based on a sample survey of the consumption expenditure of tourists at different levels, and it is consistent, but if the amount of survey data can be increased, it will be more reliable.

(3) Sichuan explores and develops a tourism economic survey. Sichuan strives for support from all quarters, and leverages the advantages of Sichuan ’s tourism professional colleges, mobilizes the strength of the Sichuan tourism system, makes full use of information technology, and conducts a province-wide special survey on tourism at low cost. The method of this report is used to measure the contribution of the tourism industry to economic development every year. Every five years, you can consider compiling tourism satellite accounts based on input-output tables and economic censuses. Compare and approve the results of this method with the tourism satellite account. Build a simulation database.

(4) Sichuan promotes the construction of a socialized market-oriented tourism statistical monitoring network. With innovative institutional mechanisms such as honor incentives, project ties, and vocational training, we will promote the construction of a “ten thousand” tourism statistical monitoring network. "Ge" refers to the construction of an online tourism statistical monitoring system, the full use of modern information technology, and the construction of a large-scale online learning (MOOC) college serving the training of tourism statistical monitoring talents. "Ten" refers to the establishment of a tourism big data center by ten tourism big data companies (institutions), ten universities and research institutes that specialize in tourism. "Hundred" refers to: one hundred tourism comprehensive statistical analysis and monitoring talents; five hundred tourism economic operation evaluation teams (100 entrepreneurs, 100 experts, 100 players, 100 observers, 100 experts (travel business cadres), 100 tourism enterprises) , And jointly formed a comprehensive tourism statistical monitoring alliance. "Thousands" refers to: a team of 10,000 student tourism investigators and a thousand tour guides as a team of tourism investigators.

(5) Support platform construction. Sichuan strongly supports the construction of the key laboratory of statistical information technology and data mining of the National Bureau of Statistics, taking the lead in building the first professional training and training in the field of tourism statistics, and supporting the establishment of tourism statistics and tourism quantitative economics in relevant colleges and laboratories of Chengdu University of Information Technology. And tourism management engineering, supporting the compilation and publication of textbooks on tourism statistics, tourism quantitative economics, and tourism management engineering.

(Author Unit: Director of Tourism Planning and Research Center of National Information Center; Professor and PhD Supervisor of Jiaotong University; Director of National Tourism Industry Science and Technology Innovation Engineering Center)

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